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Category >> Making Sense Of It All

Feb 22
2012

“Big data” takes on the cybercrook of tomorrow

Posted by John Ginovsky in Making Sense Of It All

Today’s antifraud, anti-money laundering, and general anti-online bad guy measures are pretty good compared with a few years ago—but so what? Today’s digital thieves and malcontents already can run rings around such measures and are gearing up for mischief that is orders of magnitude more sophisticated.
Feb 14
2012

The perils and potential of dot-bank

Posted by John Ginovsky in Making Sense Of It All

Here’s a question that is kicking around just now: Would it help marketing and customer retention if a bank’s internet address domain was much more specific? Namely, instead of ending in dot com (.com), it ended in dot-bank (.bank)? How about taking it further by having the address end in dot-yourbank (.yourbank)?
Feb 07
2012

MasterCard enters the U.S. EMV arena

Posted by John Ginovsky in Making Sense Of It All

MasterCard last week joined Visa in issuing a plan—it’s termed a “roadmap”—for the widespread introduction here of the Europay-MasterCard-Visa standard for electronic payments. That is, using cards embedded with computer chips instead of relying on the magnetic stripe.
Jan 31
2012

It all comes down to "UX"

Posted by John Ginovsky in Making Sense Of It All

UX is the internet wonk word for “user experience,” or the measurement of how easy or how hard it is to use a given website for its stated purpose. The object, of course, is to provide a good UX.
Jan 24
2012

New POS/payment technology you need to know about

Posted by John Ginovsky in Making Sense Of It All

It used to be simple. You wanted something, you plunked down enough cash and coins to cover it, or paid by “plastic.”
Jan 18
2012

Don’t underestimate social media impact

Posted by John Ginovsky in Making Sense Of It All

It may be getting tedious hearing about how Facebook, Twitter, and other social media outlets are the big new thing for business, including retail banking, but the facts are the facts: business social media is a big thing, and it’s no longer new.
Dec 29
2011

What should be the main 2012 trend? Mobile Security

Posted by John Ginovsky in Making Sense Of It All

With all the predictions of what’s coming for 2012 floating around, one really should stand out: Increased mobile security.
Dec 27
2011

And the crystal ball says…

Posted by John Ginovsky in Making Sense Of It All

Multifactor biometrics that allow hands-free ATM transactions. Ultrapersonalized marketing material indistinguishable from a personally written letter. Mind reading headsets connected to computer cursors.

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