Latest comments for http://www.ababj.com , comment 0 to 4 out of 4 comments http://www.ababj.com Wed, 19 Jun 2013 08:32:26 +0100 FeedCreator 1.7.2 http://www.ababj.com/pass-the-aspirin/will-seniors-take-to-electronic-banking-1801.html#pc_856 There is no question senior citizens are more wary of online and mobile banking than younger generations. However, they can be engaged to sign up. A survey conducted by http://greenbankreport.com showed that senior citizens are more likely to sign up for online or mobile banking from brick-and-mortar banks in their local area, rather than online banks without a local presence. - Clark Schultz Tue, 12 Apr 2011 10:07:57 +0100 http://www.ababj.com/pass-the-aspirin/will-seniors-take-to-electronic-banking-1801.html#pc_845 Definitely seeing some interest here. As a matter of fact I’ve scheduled a meeting this week with a longtime customer, late 70s, who recently lost her husband. We’ll be sitting behind her computer in her house going over how to use money management software to keep track of her expenses. We’ll also show her how she can use online banking. She’s excited about the opportunity and eager to learn. We haven’t really developed any broad plans to address this issue, but should probably consider doing so. - Richard Lee, president and CEO, Citizens Bank of Florida, $228.8 million-assets, Oviedo, Fla. Thu, 31 Mar 2011 15:50:39 +0100 http://www.ababj.com/pass-the-aspirin/will-seniors-take-to-electronic-banking-1801.html#pc_844 We are seeing an increase in the number of seniors who are using the internet for their banking services, and are stressing to them the safety aspect of receiving their statements via email, as opposed to having their bank statement sitting in their mailbox for possible theft. Many of our seniors who are physically unable to shop, enjoy the ease of shopping on the internet. In an effort to protect both the customer and the bank, we have hosted a fraud seminar in which we provide an expert speaker to inform the customers how to protect themselves when using the internet. Topics include how to know if a website is secure when shopping and how to make sure wireless connections are locked from outsiders so fraudsters can’t take over their computer and retrieve their bank information. Since this is new technology to them, they appreciate our efforts to protect them. They hear so much in the media about identity theft they aren’t sure what is safe and what isn’t. We also try to give them a short demonstration on how internet banking works when they sign up for the product. - Jane Haskin, president, First Bethany Bank, $163.7 million-assets, Bethany, Okla. Thu, 31 Mar 2011 15:48:40 +0100 http://www.ababj.com/pass-the-aspirin/will-seniors-take-to-electronic-banking-1801.html#pc_843 I am convinced that banks don’t do enough to reach this group for online banking and mobile services. We simply figure the older customers just want to keep money in a CD and a Senior Checking account, without asking them what they want. One of our most popular checking accounts is called eBonus. This is a checking account that pays a high rate of interest to the customer—if they agree to receive their statement via the internet; use their debit card at least ten times a month; and have at least one automatic debit or credit. The target audience is the upwardly mobile younger generation. However, because of the attractive rate of return, I have been pleasantly surprised that a majority of those customers that open the account are in fact senior citizens. Some of those customers did not use their debit cards at all, but are doing so now, which brings in income for us. We also save money by not having to mail the statements. These same customers absolutely love consistently receiving their statement on the first day of each month, via the internet. I have also learned that these customers are very proud of the fact they have learned to “do banking” electronically. Many of them have now switched many of their monthly bills to auto transfers and/or bill-pay. It’s a win-win for the customer and for Greer State Bank. What this has proven to us is that senior citizens demand good service and innovative products, which should include electronic banking. - Greg Sisk, retail bank manager and senior vice-president, Greer State Bank, $444.3 million-assets, Greer, S.C Thu, 31 Mar 2011 15:45:56 +0100