First Data Corp. introduced Global Gateway e4, an online payment gateway specifically designed to address ecommerce merchants’ business needs.

The gateway offers a safe and reliable solution for card-not-present transactions and includes a comprehensive suite of payment services with the ability to expand payment acceptance globally, the company says.

Recent forecasts developed by Javelin Strategy & Research estimate that the total transaction volume for online retail purchases will reach $429 billion by 2015 in the U.S. market alone. According to Javelin, an ever-increasing percentage of consumers are shopping online, and merchants that support a successful online retail website stand to gain a larger share of the available online retail revenue.

With more and more consumers shopping online and consumer emphasis moving to multichannel purchasing environment, merchants need simple solutions allowing them to serve their customers across several channels and with the payment tools that fit their business. The First Data Global Gateway e4 gives merchants a broader set of processing capabilities, a more intuitive user-interface, greater reporting capabilities, and simplified integration, documentation, and processes to make them more competitive in today’s marketplace.

No matter whether a merchant is just starting a new business, looking for a more PCI-compliant website solution, or planning to seamlessly integrate payment processing into their existing website, the Global Gateway e4 offers three interface options that fit merchants’ individual business requirements, so they can accept a wide range of payment types anytime, anywhere.

Global Gateway e4 also delivers advanced services to meet the varying needs of First Data’s online businesses including multicurrency processing, Level III support for business-to-business procurement cards, fraud tools and an added layer of security with TransArmor tokenization solution.


http://www.firstdata.com/en_us/about-first-data/media/press-releases/12_13_11.html